Responsible Fatherhood Campaign Background

The latest round of the Dadication public service campaign launched on June 16, 2021. The new PSAs showcase the diverse experiences of real-life dads who share a commitment to being there for their kids through parenting highlights and challenges. 

Use this section of the toolkit to reference background information, research, and other Responsible Fatherhood resources related to the campaign. For additional resources, please visit

Campaign Fact Sheet

One-page fact sheet includes background information about the campaign.


Learn the answers to some frequently asked questions regarding the campaign.

Press Release

Read the press release from the latest campaign launch.